Our mission is to teach that which was not taught in a traditional classroom about how to live a heart-centered life.

Chief Happiness Officer

Alice Inoue is founder and Chief Happiness Officer of Happiness U and aims to inspire personal empowerment through self-exploration and provides guidance for a deeper relationship with oneself and a greater understanding of life’s purpose and meaning. She is committed to helping people and organizations actualize their potential.

Born in San Francisco, raised in Taiwan and having lived in Japan, Alice Inoue learned how to be adaptive since childhood. She began her study of human behavior and how to motivate others at an early age. She is fluent in three languages.

Inoue is a model of self-transformation and has thrived through many professional incarnations over the last 30 years.  After moving to Hawaii in 1989, she became a public figure as a daily TV show host in 1994 , followed by years as a bilingual news anchor and host of her own weekly Japanese TV shows. During this time, she also served as spokesperson for a multitude of companies.

Being a voice for others in the corporate world, she found her own through inner guidance and her long-standing interest in spirituality.  As an ordained minister, she discovered her calling in helping people transition through life’s milestone moments. It was during this time that she began rigorous self-study, as well as, intensive studies with respected masters of feng shui and astrology.

Prior to opening Happiness U, Alice worked as a life guide, professional astrologer, feng shui expert, award-winning author of six  books on topics such as happiness, life guidance, spirituality, and feng shui. Through thousands of private sessions and hundreds of workshops and classes she taught through her business, Alice Inoue Life Guidance, she developed the material and insight that has brought her to her life’s purpose at Happiness U.

She has authored seven books. Her new book More Mindful Moments was released in 2017.


Happiness U is based on universal principles of life and embraces a mind-body-spirit focus. Our purpose is to provide useful insights and support in the form of classes, events and gatherings. Our offerings are designed to appeal to both those who are already doing great and just want a little positive support, as well as to those who are going through challenges and want to learn how to see things from a different perspective.
Our mission is to teach that which was not taught in a traditional classroom about how to live a heart-centered life.
Everything offered at Happiness U is designed to give you the tools to live life in a way that is authentic and true for you, resulting in a more positive and ease-filled approach to life.
We commit to inspire, guide and empower all members with information that will bring forth a more positive outlook and lead to a happier experience of life.
Our focus is on the evolution and development of mind, body, heart and spirit, and as such, we provide members with all the tools they need to live consciously, joyously and highly empowered.
Our goal is to be the catalyst for a happier Honolulu and start a movement towards a happier Hawaii.


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